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joanna andrews

your culture-driven Marketing, Brand & Creative strategist.

 

Dedicated to the integration of creativity, culture, and strategy. Located in the melting pot of Southern California.

In a world as interconnected as ours, the relationship between the stories we tell and the impact they create has never been more important. My work is built on the belief that brand strategy and creative execution must be both empathetic and intentional: connecting people, ideas, and culture in ways that resonate deeply and inspire action.

With over a decade of experience leading brand marketing, campaign strategy, and creative direction, I specialize in translating complex ideas into clear, engaging narratives. From national campaigns and product launches to digital storytelling and thought leadership, I focus on creating work that is immersive, impactful, and strategically aligned with both audience needs and business goals.

My approach blends data-driven insight with creative vision—whether it’s managing cross-functional teams, shaping brand identity, developing content across digital and experiential channels, or producing branded activations, I strive to craft timeless, authentic stories that elevate the brands and communities I serve.

It would be my great pleasure to lend my 10+ years of creative and strategic expertise to your next endeavor, so feel free to reach out to explore how we can build something remarkable together.

 

 

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LATEST ROLE

Senior Marketing Manager—North America at Autex Acoustics

Location

Los Angeles, California

Education

MA Intercultural Studies (Globalization in Media), Biola University

BA Journalism & Media, BA Film Analysis & Industry, California Baptist University

HIGHLIGHT PROJECTS

The Waves of Change Exhibition for Autex Acoustics at LA Design Festival (2025)

Angeles Recovery Collective Brand Visual & Storytelling Identity (2025)

Design & Sustainability Panel with Designer Emma Hayes for Dezeen (2024)